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- She Runs and Dubai Active have joined up as part of Dubai Fitness Challenge 30x30 on Nov. 9
DUBAI: Two of the UAE’s leading wellness movements — She Runs and Dubai Active — are joining forces to empower women in association with Dubai Fitness Challenge 30x30.
She Runs 2025 is a women’s running event, and Dubai Active is the region’s largest health and fitness exhibition.
Taking place at Expo City Dubai, a strategic partner of the event, on Nov. 9, She Runs 2025, organized by Plan b Group, marks its 12th year under the theme “For Voices. For Connection. For Change.”
Supported by the Dubai Sports Council, the event invites thousands of women and girls to move together in a day of wellness, inclusion, and empowerment.
Under this year’s partnership, Dubai Active will spotlight She Runs Community Champions across its Industry Talks, Youth Programme, and Studio Sessions.
“This partnership with Dubai Active connects She Runs to a wider wellness ecosystem that champions women’s stories and strength,” said Dr. Harmeek Singh, founder and chairman of Plan b Group.
“Together, we’re creating a powerful ripple effect of change, one that begins with movement and spreads through community.”
Tom Reece, marketing director at IEG Middle East, organizers of Dubai Active, said: “We’re proud to stand with She Runs in creating platforms where women can connect, learn, and lead through fitness.
“Our goal is to empower voices, inspire change, and celebrate every stride toward wellbeing.”
The She Runs Community Champions at Dubai Active takes place from Oct. 24 to 26.